Why use Branded Notebooks in your marketing?

Why do people now so often opt for something as simple as paper? We live in a world full of technology, yet paper is still as popular as ever.

Is it because writing a note or idea with a pen is more satisfying than tapping on a mobile or tablet? Because you don’t have to worry about a notebook shattering if you drop it? Because it is cheaper? More reliable? Because it doesn’t run out of battery?

Branded notebooks are still incredibly effective in boosting your brand exposure and ultimately increasing sales. Having a notebook to hand makes it easier to jot down notes, creative ideas or to use as planners. And because it’s so useful and practical, recipients use the item on a weekly or daily basis.

Think about using your own branded notebooks to communicate with your customers in a long-lasting and memorable way.  With a whole range of unique ways to customise your company branded notebook, you can make a promotional gift that really stands out.

Five ways to personalise your Branded Notebook

If you are looking for an extra special way to make your company notebook stand out, here are five great personalisation techniques that you can use to your advantage:

Add a gold or silver foil logo/text

Popular techniques are printing or debossing (where your design is pressed into the book) but if you are looking for something a little bit different or a special finish, then why not add Foil Blocking to your design? It uses the same technique as debossing, but the difference is adding the colour into the impression – most commonly metallic gold or silver.

Belly Band example

Choose a bespoke colour

If stock colours are not quite what you are looking for, why not ask for a completely bespoke colour. The lead time may take a little longer, but is perfect if you have a particular brand / pantone colour. You can also choose the elastic strap and pen loop colours.

Add a belly band

Belly bands are a small strip of paper wrapped around the cover of the notebook which adds an eye catching finishing touch, and an extra branding option for advertising, personalisation, or even a special message.

Add a matching pen

If you have a notebook then you need something to write in it! Add some more value to your notebook with a matching branded pen to make a lovely gift set.

Add advertising / information pages

Can’t fit all you need on to your notebook? Add extra bespoke pages inside with information or graphics that you want your recipient to have. Ideas include company contact pages, events calendars, instruction pages, maps or special offers.

Our Notebook Collection can be personalised using all the above techniques! View the whole range or contact us today for a FREE no obligation quote or for more information.